10 Mental Models to Create Long Term Thinking and Better Decisions from Jeff Bezos

From Day one thinking to regret minimization - the tools behind Jeff Bezos's growth, success and mindset
The tools of thinking that fueled the Growth Mindset and fast decisions behind the success of Jeff Bezos.
Bezos frames business as a series of silent promises: to customers, to colleagues, to the future. Each promise is a primitive —simple, sturdy, waiting to be linked. When those links form, independence evolves into interdependence, and a whisper becomes a flywheel.
In this conversation, we explore how “Day One” thinking keeps the path clear, how a “regret-minimization lens” invites bold choices, and why “single-threaded leadership” protects the soul of a project.
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Name your primitives —identify the small assets that can connect to others.
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Map the flywheel —draw how each promise fuels the next.
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Practice long-horizon thinking —act today as if seven years depend on it.
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Growth Mindset Psychology:
Sam Webster explores the psychology of happiness, satisfaction, purpose, and growth through the lens of self-improvement.
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Show: Growth Mindset, psychology of self-improvement
Episode: 10 Mental Models to Create Long Term Thinking and Better Decisions from Jeff Bezos
Chapters:
00:00 Thinking in Primitives
05:58 Story of AWS
08:32 2 Customer Centric Obsession
10:13 Working backwards from the customer's experience - Why they built Amazon Prime
12:11 3 Long Term Thinking
13:27 Story - Kindle and e-publishing industry
16:10 Willingness to be Misunderstood
16:49 Team - Single Threaded Leadership
17:58 Team - Employ and Empower Builders
19:03 Culture - Meetings are for Decisions
20:03 High Velocity Decision making - Reversible vs Irreversible Decisions
22:15 Regret Minimization Framework
23:51 Disagree and Commit
25:01 Embrace Failure
25:44 Total Fails - Amazon Fire Phone, Amazon Wallet, Amazon Destinations, Amazon Restaurants
28:01 Importance of Timing and Competition
30:16 Day 1 Thinking
32:58 Useful Bonus points
33:06 Flywheel effect
33:34 Word of Mouth Marketing
34:30 Opposing beliefs - Ignoring vs Crushing Competition
36:38 Opposing Beliefs - Stubborn and Flexibility
37:14 How this helps a with Growth Mindset
41:12 Wrap up
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